Program Description

Bachelor of Business Administration (BBA) is a four years degree program worth of 126 credit hours, under the Faculty of Management Studies. It has been designed to provide students with the business and management skills necessary to become effective leaders, innovators, and entrepreneurs in today’s global environment. The degree offers both a practical management education and enough breadth in specialization area which helps students to function effectively in complex organizations, small to medium enterprise, or the public sector. The program enables students to become competent, and result oriented professional who can effectively support management and leadership roles in any business environment. In addition, it also improves students’ critical and creative thinking, analytical, communicative and presentation skills.

The Bachelor of Business Administration has reached enormous height amongst the present generation. It provides students with a wide understanding of how various organizations operate in diverse business environment. In the recent years, the course has been extensively developed in order to reach the high expectations of the core based companies that are involved in both, management of the business as well as within the human resource department. This itself shows the significance of this course. BBA course specialize their students in various important sectors such as Accounting, Entrepreneurship, Finance, Human Resource Management, International Business, Marketing etc. Interaction with business leaders and entrepreneurs is programmed throughout the academic year, through industrial visits and workshops, thus giving students a practitioner’s perspective. Students participate as professionals with industrial and corporate consulting teams and gain hands on exposure of corporate ambiance, experiential learning, networking, and real life business issues and solutions. Such experience is very important in order to be successful in corporate world. This signifies the importance of the course.